Problemas
Personal selling advertising, public relations, and sales promotions are decisions made when planning the __ strategy. possession pricing product place promotion
Roztwór
Guadalupe
professionell · Tutor durante 6 años
4.3
(253 Votos)
Respuesta
'Promotion'
Explicación
## Step 1The problem is asking us to identify the correct category for personal selling, advertising, public relations, and sales promotions. These are all activities that are part of the marketing mix, which is often referred to as the 4Ps: Product, Price, Place, and Promotion.## Step 2The options given are possession, pricing, product, place, and promotion. We need to determine which of these categories best fits the activities mentioned in the problem.## Step 3Personal selling, advertising, public relations, and sales promotions are all activities that are part of the 'Promotion' category of the 4Ps. This category involves all the methods of communication that a marketer may use to provide knowledge of his products. This includes activities such as personal selling, advertising, public relations, and sales promotions.