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
Which of the following are "pull" policies are directed toward? Retailers Consumers Distribution channels Marketers
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Franciscoélite · Tutor durante 8 años
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The correct answer is Consumers.<br /><br />"Pull" policies are marketing strategies that aim to attract customers to a product or service, rather than pushing the product onto them. These policies are directed toward consumers, as they are the ones who are being encouraged to seek out and purchase the product or service. Retailers, distribution channels, and marketers may be involved in implementing pull policies, but they are ultimately directed toward consumers.
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