4). Why was Doc Pemberton such a bad businessman? 5). Why did Asa Candler buy Coca Cola for 2300 6). How many Cokes were sold in 1901? 7). How was Coca Cola differentiated from its copycats?

Sure, let's address each question one by one:<br /><br />4). **Why was Doc Pemberton such a bad businessman?**<br />Doc Pemberton, the inventor of Coca-Cola, was considered a poor businessman for several reasons:<br />- **Lack of Marketing Skills:** He did not have the necessary skills to effectively market and promote his product.<br />- **Financial Instability:** Pemberton struggled with financial instability and was often in debt, which hindered his ability to invest in and grow his business.<br />- **Health Issues:** His health problems, including an addiction to morphine, affected his ability to manage the business efficiently.<br />- **Selling Off Shares:** Pemberton sold off portions of his business to various partners, which diluted his control and potential profits from the company.<br /><br />5). **Why did Asa Candler buy Coca-Cola for $2,300?**<br />Asa Candler bought Coca-Cola for $2,300 because he saw the potential in the beverage that others, including Pemberton, did not fully recognize. Candler was a savvy businessman with strong marketing skills and a vision for the brand. He believed that with proper marketing and distribution, Coca-Cola could become a highly successful product. His investment paid off as he transformed Coca-Cola into a globally recognized brand.<br /><br />6). **How many Cokes were sold in 1901?**<br />In 1901, approximately 1 million gallons of Coca-Cola syrup were sold. This translates to millions of individual servings, considering that the syrup was mixed with carbonated water to create the final beverage. The exact number of individual Cokes sold would depend on the serving size used at the time.<br /><br />7). **How was Coca-Cola differentiated from its copycats?**<br />Coca-Cola was differentiated from its copycats through several key strategies:<br />- **Trademark Protection:** Coca-Cola aggressively protected its trademark, ensuring that competitors could not use similar names or branding.<br />- **Unique Formula:** The secret formula of Coca-Cola, known as "Merchandise 7X," gave it a unique taste that competitors could not replicate.<br />- **Branding and Marketing:** Asa Candler invested heavily in advertising and promotional campaigns, creating a strong brand identity and consumer loyalty.<br />- **Distinctive Packaging:** The iconic contour bottle, introduced in 1915, made Coca-Cola easily recognizable and set it apart from other beverages.<br />- **Quality Control:** Coca-Cola maintained strict quality control standards to ensure consistency and reliability in its product, further distinguishing it from lower-quality imitations.<br /><br />These strategies helped Coca-Cola establish itself as the leading soft drink brand and fend off competition from numerous imitators.