A product moy be omoving, but unless people con octually offord it, it's not really in demen. Folse

## Step 1<br />The problem presents a statement that a product may be available, but unless people can afford it, it's not really in demand. This statement is a fundamental concept in economics, specifically in the study of demand.<br />## Step 2<br />Demand in economics is defined as the willingness and ability of consumers to purchase a good or service. This means that for a product to be in demand, consumers must not only want the product, but they must also have the financial means to purchase it.<br />## Step 3<br />If a product is available but people cannot afford it, it means that the consumers do not have the financial means to purchase the product. This indicates that the product is not in demand because the consumers cannot afford it.<br />## Step 4<br />Therefore, the statement is true. A product must be affordable for it to be in demand.