Cortests and sweepstakes, coupons end-asle displays in stores sponsorships, and trade shows are all examples of __ personal selling distribution sales promotion publicity

## Step 1<br />The problem presents a list of marketing strategies: contests and sweepstakes, coupons, end-of-aisle displays in stores, sponsorships, and trade shows. The task is to identify which category these strategies fall under.<br /><br />## Step 2<br />Let's analyze each option:<br /><br />### **Personal selling**<br />This involves direct interaction between a salesperson and a potential customer. The strategies listed in the problem do not involve direct interaction, so this option is not correct.<br /><br />### **Distribution**<br />This refers to the process of delivering a product or service to the end consumer. The strategies listed in the problem are not about delivery, so this option is not correct.<br /><br />### **Sales promotion**<br />This involves short-term incentives to encourage the purchase or sale of a product or service. The strategies listed in the problem are all about encouraging purchases or sales, so this option is correct.<br /><br />### **Publicity**<br />This involves non-personal communication about products, services, or ideas, typically through the media. The strategies listed in the problem are not about media communication, so this option is not correct.