In the context of interpreting market research, which of the following is an example of Primary Data? 0000 Similar business scenarios on YouTube A list of your business competitors compiled by the Chamber of Commerce Interviews with SMEs An series of industry reports

## Step 1<br />Primary data refers to data that is collected directly from the source. This means that the data is collected through original research, such as surveys, interviews, or experiments, rather than being obtained from existing sources.<br /><br />## Step 2<br />In the given options, we need to identify which one represents primary data. The options include similar business scenarios on YouTube, a list of business competitors compiled by the Chamber of Commerce, interviews with SMEs, and a series of industry reports.<br /><br />## Step 3<br />The first option, similar business scenarios on YouTube, is not primary data because it is not collected directly from the source. It is a secondary source of data.<br /><br />## Step 4<br />The second option, a list of business competitors compiled by the Chamber of Commerce, is also not primary data. It is a compilation of data from various sources, not collected directly from the source.<br /><br />## Step 5<br />The third option, interviews with SMEs, is an example of primary data. This is because the data is collected directly from the source, in this case, the SMEs.<br /><br />## Step 6<br />The fourth option, a series of industry reports, is not primary data. It is a compilation of data from various sources, not collected directly from the source.