Problemas
9. Bridgemont is wel versed in conducting operations in the foreign marketplace All of the following except which one represent methods the company could use to market its products in the foreign market arena? Use face-to-face contact with buyers Trade shows Create negative compary publicity Hold contests or sweepstakes
Solución
Juanprofessionell · Tutor durante 6 años
Verificación de expertos
4.3 (247 votos)
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'Create negative company publicity'
Explicar
## Step 1<br />The problem is asking us to identify the method that Bridgemont, a company experienced in foreign operations, would not use to market its products in the foreign market. The options provided are: face-to-face contact with buyers, trade shows, creating negative company publicity, and holding contests or sweepstakes.<br /><br />## Step 2<br />We need to consider the nature of each method and its potential impact on the company's reputation and sales. <br /><br />## Step 3<br />Face-to-face contact with buyers, trade shows, and holding contests or sweepstakes are all common and effective marketing strategies. They allow the company to interact directly with potential customers, showcase their products, and engage with the market in a positive way.<br /><br />## Step 4<br />On the other hand, creating negative company publicity is not a typical or effective marketing strategy. This approach can harm the company's reputation and discourage potential customers from buying their products.
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