QUESTION 4 of 10 What is "institutional promotion"? a) Promotion aimed at schools b) Promotion meant to heighten a store's image c) Promotion thatdoes not use the Internet

The correct answer is:<br /><br />b) Promotion meant to heighten a store's image<br /><br />Institutional promotion focuses on creating a positive image or reputation for an organization, rather than promoting specific products or services.