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__ involves creating a unique marketing mix for every consumer. Flexible marketing Macromarketing Niche marketing Aggregated marketing One-to-one marketing

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__ involves creating a unique marketing mix for every consumer.
Flexible marketing
Macromarketing
Niche marketing
Aggregated marketing
One-to-one marketing

__ involves creating a unique marketing mix for every consumer. Flexible marketing Macromarketing Niche marketing Aggregated marketing One-to-one marketing

Solución

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Rosalbaveterano · Tutor durante 12 años
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4.2 (329 votos)

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The correct answer is One-to-one marketing.<br /><br />One-to-one marketing, also known as personalized marketing or individualized marketing, involves creating a unique marketing mix for every consumer. This approach focuses on tailoring marketing efforts and communication to meet the specific needs and preferences of individual customers or target segments.<br /><br />By analyzing customer data, preferences, and behavior, businesses can develop customized marketing strategies, product recommendations, and personalized offers that resonate with each individual consumer. This allows companies to build stronger relationships with their customers, increase customer loyalty, and drive higher sales and revenue.<br /><br />In contrast, the other options mentioned do not specifically involve creating a unique marketing every consumer:<br /><br />- Flexible marketing refers to the ability to adapt marketing strategies and tactics based on changing market conditions or customer needs.<br />- Macromarketing focuses on the broader societal and economic factors that influence consumer behavior and decision-making.<br />- Niche marketing targets a specific, specialized segment of the market with unique products or services.<br />- Aggregated marketing involves grouping customers into larger segments based on shared characteristics or behaviors.<br /><br />Therefore, the correct answer is One-to-one marketing.
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